Many people expected Apple to talk about the Apple TV at its Keynote yesterday, but unfortunately it never happened. That doesn’t mean the rumored update we previously talked about with AirPlay enhancements isn’t coming though.
For those that missed my previous article on the new features that would be coming in the update I will turn it over to Kafka.
The new software will allow people who have purchased content from Apple’s iTunes store to play that stuff on other people’s TVs, via its AirPlay system.
The key part is that they will be able to tell an Apple TV box they don’t own to stream the media they do own, directly from the cloud.
If the functionality sounds familiar it is because it will essentially make the Apple TV function like the ChromeCast Google recently released.
Besides AirPlay enhancements the Apple TV will also be getting iTunes Radio, a new Conference Room mode and the ability to purchase music from the iTunes store in the new firmware update.