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Android Controls 60% of UK Market But iPhone 5s Still Beats Galaxy S5

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Android Controls 60% of UK Market But iPhone 5s Still Beats Galaxy S5

News Richard Goodwin thirteen:06, 30 Jun 2014

Samsung is struggling to maintain up with Apple within the UK, in response to Kantar Worldpanel Comtech

Samsung Galaxy S5 gross sales are stated to be lagging behind Apple’s iPhone 5s and iPhone 5c within the UK. The knowledge comes by way of Kantar which reviews that, whereas Android continues to be by far and away the dominant OS within the UK, gross sales of Samsung’s newest flagship are failing to maintain tempo with choices from Apple. 

Kantar’s newest stats, which cowl shopping for habits of UK punters, take into consideration the final three months’ value of gross sales, ending Might. Based on the paper, the Galaxy S5 was the "third greatest promoting smartphone" for the three-month interval, with the older iPhone 5S and iPhone 5C taking the primary and second spots. 

Dominic Sunnebo, strategic perception director at Kantar stated, "The Samsung Galaxy S5 has had some success in attracting former iPhone house owners throughout Europe. Normally, shoppers shopping for the Galaxy S5 have been primarily attracted by its giant display measurement. That is one thing Apple is more likely to handle with the rumoured bigger display iPhone 6 launch anticipated in late September." 

Apple’s iOS platform now accounts for 29.four% of the UK smartphone area, whereas Android takes the lion’s share with a whopping 60.2%. Home windows Telephone improved its UK market share too, nevertheless, and now accounts for 9.1% of the UK market. Kantar cites handsets just like the Nokia Lumia 520 as key elements for Microsoft’s enhancing presence within the UK smartphone area. 

The Nokia Lumia 930 is scheduled to get a launch very quickly as nicely; some UK retailers declare the handset might be obtainable from July 1, though Nokia has but to supply an official touch upon this. 

And final however not least, BlackBerry, which – in response to the stats – has successfully died within the UK. Final yr the corporate managed round 6% of the market. Quick-ahead to 2014 and that determine has dropped to only 1.1%, a mere sliver of what it as soon as was. Can the corporate flip this round with the launch of its BlackBerry Passport

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