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It’s Official: Android HAS TAKEN OVER THE WORLD

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It’s Official: Android HAS TAKEN OVER THE WORLD


News

Richard Goodwin

11:37, 31 Jul 2014

Google’s Android platform now controls over 84% of the global smartphone space, with iOS bringing it up the rear with 11.9%

Google’s Android platform is now the biggest mobile OS on the planet by a considerable margin – and when we say, “considerable” we mean really, bloody HUGE. According to Strategy Analytics’ latest research, Google’s Android OS now accounts for 84.5% of the global smartphone space. 

84.5% – we’ll just let that sink in for a second.

Strategy Analytics reckons there were 295.2 million smartphone shipments during Q2 2014, the slowest growth rate in the space for five years. Of this figure, nearly all were Android handsets. Apple’s iOS platform came in second with 11.9%, down from 13.4% for the same period in 2013.

“Global smartphone shipments grew 27 percent annually from 233.0 million units in Q2 2013 to 295.2 million in Q2 2014. Smartphone growth was mixed on a regional basis during the quarter, with healthy demand in Asia and Africa counterbalanced by sluggish volumes across North America and Europe due to changes in the operator subsidy mix,” said the report. 

Microsoft’s Windows Phone, despite big pushes from Nokia throughout 2013/14, dropped from 3.8% to 2.7%. BlackBerry’s share also dipped from 2.4% to 0.6%, although that should come as a surprise to no-one.

China’s Xiaomi was the biggest surprise of the research, however. The company described as “The Apple of China” is now the fifth biggest handset maker in the world, with an impressive 15.1 million shipments for the quarter. 

“Xiaomi’s Android smartphone models are wildly popular in the Chinese market and it shifts millions of them every quarter through its extensive online and operator channels. Xiaomi’s next step is to target the international market in Asia and Europe, where it will have to invest big money to familiarize western consumers with its unfamiliar brand name.”

Samsung shipped 74.5 million smartphones worldwide, capturing 25% of the market (down from 33% in the previous year). Meanwhile, Apple shipped 35.2 million iPhones during the quarter, which, while very impressive, was still down on last year’s figures (13.4% vs. 11.9%). 

News Richard Goodwin eleven:37, 31 Jul 2014

Google’s Android platform now controls over eighty four% of the worldwide smartphone area, with iOS bringing it up the rear with eleven.9%

Google’s Android platform is now the most important cellular OS on the planet by a substantial margin – and once we say, “appreciable” we imply actually, bloody HUGE. In accordance with Technique Analytics’ newest analysis, Google’s Android OS now accounts for eighty four.5% of the worldwide smartphone area. 

eighty four.5% – we’ll simply let that sink in for a second.

Technique Analytics reckons there have been 295.2 million smartphone shipments throughout Q2 2014, the slowest progress price within the area for 5 years. Of this determine, almost all have been Android handsets. Apple’s iOS platform got here in second with eleven.9%, down from thirteen.four% for a similar interval in 2013.

“International smartphone shipments grew 27 % yearly from 233.zero million models in Q2 2013 to 295.2 million in Q2 2014. Smartphone progress was combined on a regional foundation through the quarter, with wholesome demand in Asia and Africa counterbalanced by sluggish volumes throughout North America and Europe as a result of modifications within the operator subsidy combine,” stated the report. 

Microsoft’s Home windows Telephone, regardless of huge pushes from Nokia all through 2013/14, dropped from three.eight% to 2.7%. BlackBerry’s share additionally dipped from 2.four% to zero.6%, though that ought to come as a shock to no-one.

China’s Xiaomi was the most important shock of the analysis, nevertheless. The corporate described as “The Apple of China” is now the fifth largest handset maker on the earth, with a powerful 15.1 million shipments for the quarter. 

“Xiaomi’s Android smartphone fashions are wildly fashionable within the Chinese language market and it shifts hundreds of thousands of them each quarter by means of its in depth on-line and operator channels. Xiaomi’s subsequent step is to focus on the worldwide market in Asia and Europe, the place it should make investments massive cash to familiarize western shoppers with its unfamiliar model identify.”

Samsung shipped seventy four.5 million smartphones worldwide, capturing 25% of the market (down from 33% within the earlier yr). In the meantime, Apple shipped 35.2 million iPhones in the course of the quarter, which, whereas very spectacular, was nonetheless down on final yr’s figures (thirteen.four% vs. eleven.9%). 

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