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This is the new Project Ara logo

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This is the new Project Ara logo

Project Ara new logo

We’ve been listening to so much from Project Ara over the previous few weeks. After studying that their marketplace pilot wont be launching in Puerto Rico (now most probably coming to the US) and has been behind schedule till 2016 — however now not as a result of the telephone failed a drop check — Ara is now unveiling their new logo. Posted to their Twitter account moments in the past, the Ara workforce says their fans can be the first to peer it. Because we all know now not all of you stay alongside of Twitter, we’ve published it right here.

The new logo merely spells out “ARA” vertically with white font and a black historical past. It’s quite undeniable and, smartly, underwhelming. Nothing in point of fact too unique. We’re now not positive of the importance of the new logo, so we’ll need to stay up for the Ara group to give an explanation for extra. In the interim, what do you men assume?

[Twitter]

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