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UK carrier O2 launches direct carrier billing for iTunes credit (Pay & Go too)

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UK carrier O2 launches direct carrier billing for iTunes credit (Pay & Go too)


As a part of its Charge to Mobile carrier billing service, UK carrier O2 simply tell us that it'll now permit clients to buy iTunes credit utilizing the identical technique. That means clients of the carrier can now buy iTunes codes charged on to their wi-fi service invoice that can be utilized to buy apps, music and different iTunes and App Store content material.

This various technique of cost, often known as Charge to Mobile, is rising quickly, with over one hundred retailers already utilizing it within the UK by means of O2’s on-line and cellular channels. Charge to Mobile is a quick and seamless approach for clients to pay for digital content material and is quick establishing itself as a well-liked technique of cost. To date over 10 million transactions have been made by O2 clients alone.

For clients not on a month-to-month plan, O2 may also permit customers to buy iTunes codes utilizing a Pay & Go stability. The carrier famous the fees will present up as “O2 iTunes” on month-to-month payments and clients can maintain monitor of iTunes spending by means of the MyO2 app.

As for Apple’s involvement within the service, a spokesperson for the corporate informed us “The deal is agreed with Apple however the functionality is delivered in partnership with main managed service supplier’s epay and Touchtechmedia and with cellular funds firm Boku.” It seems O2 is promoting iTunes present playing cards like different retailers and easily charging these via its Charge to Mobile service, however it’s unclear at this level if it’s one thing Apple is fascinated with bringing to different carrier companions. Google at present provides comparable carrier billing choices for Google Play by way of many carriers across the globe.

O2 clients can go to the company’s website to buy £10 – £30 iTunes codes which might be delivered by e-mail. The carrier can also be, nevertheless, providing a restricted time supply of £25 for £20 in iTunes credit for the subsequent two weeks. 

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