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True Religion hopes the Apple Watch can help improve customer engagement

Apple News

True Religion hopes the Apple Watch can help improve customer engagement

Clothes store True Religion has began giving Apple Watches to its retail workers as a way to building up customer engagement. The corporate began the rollout in its retail outlets in Los Angeles and New York Town, and can make bigger it to between 20 and 30 in their retail outlets quickly.

With the watch, retail team of workers can be alerted thru the Apple Watch app when loyalty program consumers with the company's iPhone app put in input a shop. From AppleInsider:

True Religion loyalty individuals who choose in on the corporate's app will permit friends to understand as soon as they have got entered the retailer, because of iBeacons. Salespeople will probably be alerted to their presence with a haptic reaction from the Apple Watch.

The Apple Watch app, made in partnership between Aptos and Formula 3, provides gross sales pals details about the consumers, together with product suggestions and purchasing patterns. True Religion hopes that its Apple Watch app will result in higher interplay between retail team of workers and consumers.

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