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Logitech acquires wireless earbud maker Jaybird for $50 million

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Logitech acquires wireless earbud maker Jaybird for $50 million

Logitech has announced that it has agreed to procure wireless audio accent corporate Jaybird. Logitech says the deal for Jaybird is available in at $50 million in money with the prospective for $45 million extra if the corporate meets expansion goals going ahead.

For its phase, Logitech is positioning this acquisition in an effort to fortify its audio choices, in particular within the wireless audio marketplace. In a blog post, Logitech in particular praised Jaybird's paintings on wireless earbuds for the ones with lively life, just like the X2 Bluetooth headphones:

We see it throughout us on a regular basis – folks love to hear track all over the place and now and again in puts the place listening out loud would simply now not paintings. Jaybird hit on a really perfect concept of creating merchandise for folks actively engaged in sports activities and who sought after song to energy their hobby for their game. With the correct product (and Jaybird makes them), you'll be able to now pursue your game together with your song. It is a potent aggregate.

As for Jaybird, Logitech says it is going to proceed to "feed the Jaybird logo," so it feels like long run merchandise will proceed to hold the Jaybird identify.

The deal is predicted to near within the coming weeks, Logitech says.


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