In an Irish radio interview, Bono discusses his numerous collaborations with Apple, as transcribed by TUAW. Interesting, Bono claims Apple now has 885 million iTunes accounts (up from 800 million as officially announced in April). With his work on a mysterious new music format, he goals to assist Apple cross the billion accounts mark. The new medium has apparently been underway for a whereas, spanning again to a dialog with Steve Jobs in 2009.
So 5 years in the past I started a dialog with Steve Jobs at my home in France and I stated to Steve: “How is it that for a one that cares about the best way issues feel and appear greater than anybody else on the earth that iTunes looks like a spreadsheet?” He was not completely satisfied. That was earlier than they managed to even get a full display photograph up. So he made a promise to me that we might work on this collectively, and with the workforce at Apple we’ve been doing it for years, and it’s not prepared but for Songs of Innocence, will probably be prepared for Songs of Experience. And it’s very thrilling.
Although a lot of the interview focuses on the intricacies of the album, it additionally touches on streaming music and in addition on the Apple-U2 blunder. Bono says that the unfavourable public response was overhyped and that web journalism are simply ‘haters’. On behalf of Apple, he apologises that the album mechanically downloaded onto consumer’s units (by way of Apple’s iTunes within the Cloud and Automatic Download options) as this was not intentional.
Filed underneath: AAPL Company Tagged: Apple, Bono, iTunes, iTunes accounts, Steve Jobs, u2