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Apple Ramping up Its Spending to Millions of Dollars on Original TV Content

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Apple Ramping up Its Spending to Millions of Dollars on Original TV Content

Sources familiar with the matter told The Financial Times that Apple intends to ramp spending on original content production to the tune of “several hundred million dollars a year”. According to the financial newspaper, Apple was also interested in buying Time Warner last year.

The media conglomerate’s market capitalization is around $60 billion. According to the story, Apple’s Eddy Cue mentioned the possibility of a buyout at a meeting with Olaf Olafsson, Time Warner’s head of corporate strategy.

Time Warner is a giant conglomerate in the media business with many popular companies under its belt, including CNN, HNO, and TNT. Despite the deal never materialising, the report notes that Apple is still interested in acquiring a media company, though if it does end up acquiring one company, its relationship with other media giants can be severely affected.

Apple has long been rumored to launch its own cable subscription service that can be used in conjunction with the Apple TV, though its release keeps getting pushed back due to various hurdles. Last year, reports also started making the rounds of the internet indicating that Apple is in talk with many executives from Hollywood on producing its own original content. However, we are yet to see anything from Apple on that front.

“They’ve been on the lookout for content assets for several months,” said one of the bankers who has worked with Apple, adding that Tim Cook & Co. are looking to acquire a streaming company, such as Netflix.

Resources acquainted with the topic told The Monetary Occasions that Apple intends to ramp spending on unique content material manufacturing to the song of “a number of hundred million greenbacks a yr”. In accordance to the monetary newspaper, Apple used to be additionally thinking about purchasing Time Warner ultimate yr.

The media conglomerate’s marketplace capitalization is round $60 billion. In accordance to the tale, Apple’s Eddy Cue discussed the likelihood of a buyout at a gathering with Olaf Olafsson, Time Warner’s head of company technique.

Time Warner is a big conglomerate within the media industry with many fashionable firms beneath its belt, together with CNN, HNO, and TNT. In spite of the deal by no means materialising, the record notes that Apple continues to be involved in obtaining a media corporate, despite the fact that if it does finish up obtaining one corporate, its dating with different media giants can also be seriously affected.

Apple has lengthy been rumored to release its personal cable subscription carrier that can be utilized at the side of the Apple TV, despite the fact that its unencumber assists in keeping getting driven again due to more than a few hurdles. Ultimate yr, stories additionally began making the rounds of the web indicating that Apple is in communicate with many executives from Hollywood on generating its personal unique content material. Then again, we're but to see anything else from Apple on that entrance.

“They’ve been on the lookout for content material belongings for a number of months,” stated one of the bankers who has labored with Apple, including that Tim Prepare dinner & Co. are taking a look to gain a streaming corporate, equivalent to Netflix.
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