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Apple and Colette show Apple Watch (behind glass) at one-off event, Jony Ive and Marc Newson present

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Apple and Colette show Apple Watch (behind glass) at one-off event, Jony Ive and Marc Newson present

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The mysterious invitation was certainly for the Apple Watch. Apple has already confirmed it won't be revealing any extra info (via Engadget) concerning the product at this demo space, resembling pricing or availability. The system can also be — unsurprisingly — locked behind glass operating the identical UI video loop that was proven at Apple’s media occasion on September ninth.

For the general public, the Apple Watch demo models are all shielded by their glass instances. Select members of press attending the ‘show’ can attempt on the Watch, albeit the display continues to be simply enjoying a mocked-up video of the consumer interface. Apple execs and celebrities are in attendance, resembling Jony Ive and Marc Newson and members of the style business like Sarah Andelman, Colette’s CEO and Vogue’s editor Anna Wintour.

A 9to5Mac reader caught a quick video of one of many show models, displaying the Apple Watch Home Screen, embedded under.

It’s nonetheless unclear why Apple selected Colette as its demo location, over another excessive-trend retailer. It was speculated that maybe Colette would promote the Apple Watch in its retailer, however there was no announcement (but) of such a deal. Nevertheless, the occasion has confirmed widespread, with avid clients forming an extended line earlier than the store even opened.

In abstract, Apple didn't announce any extra specifics on the Apple Watch. The firm nonetheless says the system will ship in early 2015, beginning at $350.


Filed beneath: AAPL Company, Apple Watch, iOS, iOS Devices Tagged: Apple, Watch

For extra details about AAPL Company, iOS Devices, and Apple proceed studying at 9to5Mac.

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