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YouTube hosting its own Super Bowl halftime show to rival NBC

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YouTube hosting its own Super Bowl halftime show to rival NBC

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On February 1, folks all over the world will probably be gazing the occasions happening in Arizona for Super Bowl XLIX. While masses will look forward to the sport performed among the New England Patriots and Seattle Seahawks, halftime is the place the spike in scores lie. This yr’s Super Bowl halftime show can be led through Katy Perry and Lenny Kravitz. It is a continuation within the development of the Super Bowl halftime show being focused at a more youthful demographic. Gone are the years of Bruce Springsteen or Prince functioning at halftime. Katy Perry gets the kids and Lenny Kravitz will nab the stragglers. Online, YouTube has a plan of its own to compete with NBC all through the printed for millennials.

YouTube will paintings with Collective Digital Studio to produce a halftime show streamed survive the AdBlitz Channel. Over twenty YouTube content material manufacturers utterly greater than sixty million subscribers might be in attendance. The host of the development, happening on the YouTube area in Los Angeles, is Harley Morenstein of EpicMealTime. Other attendees come with Fredie Wong, Rhett and Link, and Toby Turner.

Source: Official YouTube Blog


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