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Top European countries seeing dip in Android marketshare as people switch to iOS

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Top European countries seeing dip in Android marketshare as people switch to iOS

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The Great Britain, France, Germany, Italy and Spain have reportedly noticed a dip in Android marketshare given the emergence of more recent iOS units. The release of the iPhone 6 and the iPhone 6 Plus could have been an element in customers switching over from Android.

In the primary quarter of 2015, the iPhone 6 and 6 Plus persisted to draw in shoppers throughout Europe, together with customers who prior to now owned an Android telephone,” stated Carolina Milanesi, leader of analysis at Kantar Worldpanel ComTech. “On moderate, throughout Europe’s large 5 countries right through the primary quarter, 32.4% of Apple’s new consumers switched to iOS from Android.”

The Android marketshare noticed a fall via 3.1% in comparison to the similar duration remaining yr with the determine now status at 68.4%. iOS however noticed an building up in marketshare by way of 1.8%, which isn’t large, however vital however. iOS is now stated to have 20.3% of the pie in Europe.

Source: Kantar World Panel


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