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Samsung overtakes Apple, jumps to number 3 in Reputation Quotient in Harris Poll

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Samsung overtakes Apple, jumps to number 3 in Reputation Quotient in Harris Poll

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The Harris Poll has launched the result of their annual ballot of company popularity and Samsung has moved all of the approach up to number 3 in the ratings, surpassing Apple alongside the best way for the primary time. Samsung moved from 7th in the earlier yr at the same time as Apple fell from 3rd down to 9th. Some different outstanding tech firms additionally made the highest ten together with Amazon at number and Google slid in to the 10th position.

Amazon keeps to be some of the most powerful performers yr after yr at the power in their breadth of goods, consumer center of attention and public accept as true with, even if they did get supplanted on the most sensible via Wegmans Food Markets. Meanwhile, each Microsoft and Sony slipped out of the highest ten at the same time as Google controlled to slide in to grasp the general most sensible ten spot.

On the longer listing, Sprint Corporation discovered itself as probably the most largest gainers from 2014 to 2015, gaining 5.3 issues to land in the 72nd spot at the listing of the highest 100. Competitor Verizon discovered itself in the 66th spot and the chief among telecom firms.

The ballot asks respondents to price firms on 20 other attributes which might be grouped into six dimensions of company popularity:

  • Social duty
  • Emotional attraction
  • Products and products and services
  • Workplace surroundings
  • Financial efficiency
  • Vision and management

The Reputation Quotient, or RQ, is the sum of the scores at the 20 attributes divided via the whole number of attributes spoke back improved by way of seven. That result's then elevated by way of 100 to provide a last RQ rating with the utmost being 100. Wegmens Food Markets most sensible rating used to be 84.36.

source: Harris Poll
by means of: SamMobile


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