Over the last yr, we’ve labored with the cellular business on an initiative to improve SMS for other folks far and wide, offering a extra enhanced messaging revel in thru RCS (Wealthy Communications Products and services). Nowadays, we’re excited to announce that we’re partnering with Telenor to allow the launch of RCS messaging to their 214 million subscribers throughout Europe and Asia, together with Norway, Denmark, Sweden, Hungary, Montenegro, Serbia, Bulgaria, Pakistan, Myanmar, Bangladesh, Thailand, Malaysia and India. Subscribers could have get right of entry to to complex messaging options as a regular a part of their Android tool.
Options like team chat, high-res photograph sharing, learn receipts, and extra, will come same old on Android. Subscribers could have their SMS revel in upgraded in the course of the Messenger app for Android units, evolved via Google. The carrier will probably be powered by way of the Jibe RCS cloud from Google.
In markets the place RCS is introduced, Telenor subscribers who have already got the Messenger app on their phone will routinely get get right of entry to to RCS products and services thru an app update. Subscribers who should not have the app can set up the Messenger app from the Google Play retailer. As well as, as a part of the partnership with Telenor, many new Android units will come with Messenger for Android preloaded because the default SMS and RCS messaging app.
This RCS messaging implementation helps the GSMA universal profile—a regular supported via greater than 58 carriers and producers jointly masking a subscriber base of 4.7 billion other folks globally. We’ve introduced RCS messaging the use of the common profile with carriers in the U.S. and Canada, and plan on launching RCS in extra nations in the approaching months.